‘One Million Moms’ condemns Kraft over their nearly nude advertisement
One Million Moms (AKA One Million Prudes) wrote an angry open letter to Kraft over the above advertisement for Kraft’s new salad dressing. The above advertisement appeared as a 2-page spread in People Magazine this month, and some mothers at the grocery store checkout line got more naked man than they wanted. Apparently they have a problem with using a hot nearly nude man to sell salad dressing, as well as a problem with the words “naked”, “sex”, and “genitals” which they censor in their letter…
One Million Moms’ open letter to Kraft:
Last week’s issue of People Magazine had the most disgusting ad on the inside front cover that we have ever seen Kraft produce. A full 2-page ad features a n*ked man lying on a picnic blanket with only a small portion of the blanket barely covering his g*nitals. It is easy to see what the ad is really selling. A person has to look closely to see the item the company is marketing because the salad dressing bottle is so small next to the male model, picnic basket and other food items. There is also a small Kraft logo in the upper corners with the words “Silverware Optional – Let’s Get Zesty.” The website getmezesty.com is listed in the bottom corner.
Kraft has gone too far and will push away loyal, conservative customers with this new ad campaign. Christians will not be able to buy Kraft dressings or any of their products until they clean up their advertising. The consumers they are attempting to attract – women and mothers – are the very ones they are driving away. Who will want Kraft products in their fridge or pantry if this vulgarity is what they represent?
One Million Moms cannot get over the gall of this company. It is unnecessary for Kraft to use s*x to sell salad dressing! (An asterisk is used to ensure our emails get through to those who have signed up to receive our alerts. Otherwise, referencing specific words would cause our emails to be blocked by some Internet filters.)